{"product_id":"atp-science-noway-collagen-fusion-bar","title":"ATP Science NOWAY!® Collagen Fusion Bar","description":"\u003ch2\u003eATP Science NOWAY!® Collagen Fusion Bar — Jelly Meets Marshmallow. 20g Protein.\u003c\/h2\u003e\n\u003cp\u003eThe NOWAY!® Collagen Fusion Bar is what happens when you stop choosing between the jelly bar and the marshmallow bar. A layer of squishy fruit jelly (50% of the bar), a layer of creamy marshmallow (33%), coated in real dark chocolate (17%). 20.5g of hydrolysed bovine collagen protein per 60g bar at 170 calories, with 5.5g of dietary fibre. Free from gluten, nuts, soy and artificial sweeteners, flavours or colours. In stock at TopDog Nutrition.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStorage note:\u003c\/strong\u003e Real chocolate coating — don't leave it in the sun, car or gym bag. It will melt.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eContains sulphites. May contain milk.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003ch3\u003eThe Three-Layer Build\u003c\/h3\u003e\n\u003cp\u003eThe Fusion Bar was ATP Science's response to a genuine customer split: some people preferred the dense, squishy texture of the Jelly Bar, others preferred the soft, airy Marshmallow Bar. The Fusion Bar delivers both in a single product — the fruit jelly base provides the chew and the fruit flavour intensity, the marshmallow layer provides the lightness and creaminess, and the dark compound chocolate coating (15% cocoa powder) holds it together.\u003c\/p\u003e\n\u003cp\u003eReviewers who've tried the whole range consistently rate the Fusion Bar as the standout: one describes them as next level compared to the standard collagen bars, calling out the texture combination specifically and noting the higher protein dose.\u003c\/p\u003e\n\n\u003ch3\u003e20.5g Collagen Protein — Highest in the Bar Range\u003c\/h3\u003e\n\u003cp\u003eThe Fusion Bar carries 30% hydrolysed bovine collagen peptides by weight — the highest concentration across the NOWAY!® bar formats. Collagen is the most abundant protein in the human body (roughly 30% of total body protein) and the primary structural protein in muscle, tendon, ligament, cartilage, bone and gut lining.\u003c\/p\u003e\n\u003cp\u003eA 2021 randomised controlled trial comparing collagen peptides directly against whey protein found the collagen group gained 3.42kg of fat-free mass versus 2.27kg in the whey group over the same training protocol. Separate research in trained women showed collagen supplementation delivered superior muscle mass gains compared to training alone. Collagen peptides act as both protein source and signalling molecule — the peptides instruct the body to build more lean mass while the protein content supplies the raw material.\u003c\/p\u003e\n\n\u003ch3\u003eWhy Collagen Instead of Whey\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePresent in the body:\u003c\/strong\u003e Collagen 30% \/ Whey 0%\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProven to increase fat-free mass:\u003c\/strong\u003e Both — with collagen showing superior results in head-to-head comparison\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDairy-free:\u003c\/strong\u003e Collagen ✅ \/ Whey ❌\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGut-friendly:\u003c\/strong\u003e Collagen ✅ \/ Whey ❌\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePeptide signalling for connective tissue:\u003c\/strong\u003e Collagen ✅ \/ Whey ❌\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHydrolysed for absorption:\u003c\/strong\u003e NOWAY!® ✅ \/ Whey — product dependent\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eNOWAY!® uses Type I and Type III collagen — the forms most relevant to muscle, skin, tendon and bone structure — in hydrolysed peptide form for optimal absorption.\u003c\/p\u003e\n\n\u003ch3\u003e5.5g Fibre — Where It Comes From\u003c\/h3\u003e\n\u003cp\u003eThe fibre in the Fusion Bar comes from Corn Fibre (polydextrose) rather than maltitol or glucose syrup. ATP Science chose this specifically: polydextrose is a prebiotic fibre that feeds beneficial gut bacteria, is tooth-friendly, and sourced from non-GMO corn. Given that the typical Australian and New Zealand diet averages around 15g of fibre daily against a 25g+ recommendation, a bar contributing 5.5g meaningfully closes that gap.\u003c\/p\u003e\n\u003cp\u003eNote the label warning: excess consumption may have a laxative effect. One bar per day is the practical limit.\u003c\/p\u003e\n\n\u003ch3\u003eNutrition Per Bar (60g)\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eEnergy: 710 kJ (170 Cal)\u003c\/li\u003e\n\u003cli\u003eProtein: 20.5g\u003c\/li\u003e\n\u003cli\u003eGluten: Nil Detected\u003c\/li\u003e\n\u003cli\u003eFat, Total: 4.2g (Saturated 4.0g)\u003c\/li\u003e\n\u003cli\u003eCarbohydrates: 8.8g (Sugars 5.9g)\u003c\/li\u003e\n\u003cli\u003eDietary Fibre: 5.5g\u003c\/li\u003e\n\u003cli\u003eSodium: 55mg\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eFull Ingredients\u003c\/h3\u003e\n\u003cp\u003eThe NOWAY!® Collagen Fusion Bar consists of fruit jelly (50%), creamy marshmallow (33%) and dark compound chocolate coating (17%).\u003c\/p\u003e\n\u003cp\u003eHydrolysed Bovine Collagen Peptides (30%), Dark Compound Chocolate [Sugar, Vegetable Fat, Cocoa Powder (15%), Emulsifier (Sunflower Lecithin), Salt, Natural Flavour], Water, Erythritol, Polydextrose, Gelatine, Corn Fibre, Natural Flavours, Glycerine, Coconut Milk Powder, Malic Acid, Agar, Natural Colour (Beet Red Extract), Preservative (Potassium Sorbate), Sweetener (Steviol Glycosides).\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eContains sulphites. May contain milk.\u003c\/strong\u003e Gluten-free. Soy-free. Nut-free. No artificial colours, flavours or sweeteners. Made in Brisbane, Australia.\u003c\/p\u003e\n\n\u003ch3\u003eWhich NOWAY!® Bar Should You Choose?\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFusion Bar\u003c\/strong\u003e — 20.5g protein, 170 Cal, jelly + marshmallow layers. Highest protein, best texture variety. May contain milk.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003ca href=\"\/products\/atp-science-noway-collagen-jelly-bar\"\u003eJelly Bar\u003c\/a\u003e\u003c\/strong\u003e — 20.8g protein, 175 Cal, 6.7g fibre, pure jelly texture. Highest fibre. Dairy-free, no milk warning.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003ca href=\"\/products\/atp-science-noway-creatine-collagen-mallow-bar\"\u003eCreatine Collagen Mallow Bar\u003c\/a\u003e\u003c\/strong\u003e — 10g protein plus 3g creatine monohydrate, marshmallow texture. For daily creatine supplementation in bar form.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eIf you have a dairy allergy rather than a lactose intolerance, note the Fusion Bar carries a \"may contain milk\" declaration due to shared manufacturing — the Jelly Bar does not.\u003c\/p\u003e\n\n\u003ch3\u003eDirections\u003c\/h3\u003e\n\u003cp\u003eEat 1 bar per day as a snack, post-workout, or whenever you need protein between meals. Store in a cool, dry place away from direct sunlight. Refrigerate for firmer texture — several reviewers prefer them cold.\u003c\/p\u003e\n\n\u003ch3\u003eFrequently Asked Questions\u003c\/h3\u003e\n\n\u003ch4\u003eWhat's the texture actually like?\u003c\/h4\u003e\n\u003cp\u003eTwo distinct layers you can taste separately — the fruit jelly is dense and squishy with concentrated flavour, the marshmallow is light and creamy. The chocolate coating adds a firm snap. Reviewers who've tried the whole NOWAY!® range consistently rate the Fusion as the best of the bunch specifically for the texture combination.\u003c\/p\u003e\n\n\u003ch4\u003eIs it dairy-free?\u003c\/h4\u003e\n\u003cp\u003eThe formula contains no dairy protein — the protein source is bovine collagen, not whey. However, the bar carries a \"may contain milk\" precautionary allergen statement due to shared manufacturing equipment. If you're lactose intolerant this is generally not an issue; if you have a diagnosed milk allergy, the Jelly Bar (no milk declaration) is the safer choice.\u003c\/p\u003e\n\n\u003ch4\u003eWhy does it contain sulphites?\u003c\/h4\u003e\n\u003cp\u003eSulphites are a mandatory declaration allergen under Australian food standards. In this product they're most likely from the preservative system in the jelly component. Sulphite-sensitive individuals should avoid.\u003c\/p\u003e\n\n\u003ch4\u003eCan I eat more than one a day?\u003c\/h4\u003e\n\u003cp\u003eThe laxative warning relates to the fibre and erythritol load. One bar per day is the sensible limit for most people — two would deliver 11g of fibre from bars alone, which for some will cause digestive discomfort.\u003c\/p\u003e","brand":"ATP Science","offers":[{"title":"Box of 12 \/ Berries \u0026 Cream","offer_id":44719320465497,"sku":null,"price":69.9,"currency_code":"NZD","in_stock":true},{"title":"Box of 12 \/ Mangoes \u0026 Cream","offer_id":44719320498265,"sku":null,"price":69.9,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1513\/5678\/files\/ATPNoWayCollagenFusionBarsBerriesCream.png?v=1788224515","url":"https:\/\/topdognutrition.co.nz\/products\/atp-science-noway-collagen-fusion-bar","provider":"TopDog Nutrition","version":"1.0","type":"link"}